Mass Media and Communication Science (Bachelor)

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The bachelor’s programme in Mass Media and Communication Science at the University of Vienna aims at equipping students with the key qualifications necessary for pursuing a career in central occupational fields. In addition, it prepares and trains students for continuing academic studies.  Through academic reflection, students acquire the necessary knowledge for public communication and practices of communication.

Bachelor of Arts

Degree Programme Code: 033 641

6 semesters / 180 ECTS credits (including 60 ECTS credits of extension curricula)

Language: German

Entrance examination

Curriculum

Attention

Instruction Language German

Please note that the instruction language of this programme is German. To start the degree programme, you need to hold a certificate of German proficiency on C1 level.

Study programme

The bachelor’s programme in Mass Media and Communication Science consists of an Introductory and Orientation Period (STEOP) which is subdivided into two modules, as well as compulsory modules. The compulsory modules focus on the methods and theories of mass media and communication science, as well as societal communication. Moreover, they deal with research practice, the special areas of mass media and communication science and the practical applications of societal communication. To successfully complete the programme, students have to write a bachelor’s thesis.

Five concepts

which you will deal with during your studies (examples):

  • Multimedia journalism
  • Public relations
  • Communication ethics
  • Media economics
  • Market research

 Overview of the programme structure & topics

Here you find the current offer of courses for this programme to gain better insight into the topics and structure. For more information please click on the respective level.



After Graduation

Students acquire skills and competences that are essential for communication-oriented professions in the following fields of practice: 

  • journalism (press, radio, television, multimedia)
  • public relations
  • advertisement
  • market and public opinion research
  • media and communication research.

Graduates' Perspective on the Degree Programme

Graduate Survey

The University of Vienna regularly surveys graduates after the completion of their degree programmes about their experience with their degree programme and the university itself. The survey gives you insight into graduates perspectives of their studies from a subject and organizational related point of view.

Information about the Graduate Survey

Career Tracking of Graduates

The alumni tracking provides information on the career progression of the graduates of the University of Vienna and provides orientation for entry into the profession after graduation (e.g. search duration of first job, salary development and sectors in which graduates are active).

Information about the Career Tracking of Graduates